PART I
PRELIMINARY
A. Background
To support the development of business in the present, one important aspect is the problem of playing a role in consumer behavior as part of the company's activities both government and private enterprise companies. If the company can execute marketing principles or marketing well, of course, the company has a strategy on merchandise sales efforts with representatives functioned in meeting consumer demand.
Furthermore, the company has other activities in the international arena of trade that goes well, but if the company will improve the strategy and the situation of market competition becoming increasingly stringent, so it is necessary to have pisi and views on what items will be marketed.
In line with these developments, as a nation that is building, especially the Indonesian nation is very important to build in all sectors is a good development in the agricultural sector, mining and other sectors which do not kala importance, namely in the fields of marketing makeup, spray, soap and other items , this condition is the impetus for the development of the business world to support the emergence of companies that support sustainable development.
But the private sector in this regard the entrepreneurs success is determined by the precision and tenacity in managing their business for survival and for the expected profit rate. Also how to take an appropriate decision in dealing with various problems. With the development of increasingly sophisticated technology, the amount of goods produced increasingly numerous and diverse that can cause problems is the accumulation of goods on the part of producers that would require thinking how to market or in other words how the efforts in the hands of consumers.
Assessment of consumer behavior in the future could not be separated from the analysis of the state of the past, the present situation, the state of the industry changes, which then we can plan, write and determine what conditions and how that would be experienced by future employers.
To smooth the sales of the merchandise, then that should be considered is the trade body that are most appropriate where more efficient. Because the items are not necessarily the same distribution channels with other goods. If not, it can lead to bottlenecks in the distribution of merchandise from producer to consumer goods hereinafter slow to arrive and most likely did not sell, so that could hurt the company.
The marketing system can solve the problem of all the activities or business so that goods production as much as possible in distributed or moved smoothly from the manufacturer to the consumer sector through the exchange or sale of mutual benefit. The purchase and sale transactions for their kemupakatan between seller and buyer, so the buyers and sellers of interdependence in playing its role as a seller in accordance with consumer behavior.
Distribution in an effort to expedite the sale of an activity that can not be separated in the company, because even before the sale of the goods of production, then distributed in advance. Theoretically people can tend to be the distribution and sale of goods can be done together, but in practice it is often not possible because the number of requests in one place is not big enough or cause a lot of problems that need not exist, it will result in the distribution and sales not adapted to the plan that has been outlined. Based on the above authors are interested to take the title "Overview of Goods Distribution Policy Toward Increased Sales Volume At PT. Indofood Sukses Makmur Tbk. Branch Makassar".
B. Issue Highlights
Based on the above, the problems posed are as follows:
"What is wisdom distribution of goods can increase the company's sales volume",C. Research Objectives and Purpose1. The purpose of the study as follows:
1. To determine the distribution of the increase and the volume of sales of goods.2. Uses the study, as follows:
1. As input and information material to the company.
2. As a reference and library materials for further research on the same object.
LET'S LEARN AND SHARE
JOINT # Andiwani.blogspot.com
email waniandi@gmail.com
PRELIMINARY
A. Background
To support the development of business in the present, one important aspect is the problem of playing a role in consumer behavior as part of the company's activities both government and private enterprise companies. If the company can execute marketing principles or marketing well, of course, the company has a strategy on merchandise sales efforts with representatives functioned in meeting consumer demand.
Furthermore, the company has other activities in the international arena of trade that goes well, but if the company will improve the strategy and the situation of market competition becoming increasingly stringent, so it is necessary to have pisi and views on what items will be marketed.
In line with these developments, as a nation that is building, especially the Indonesian nation is very important to build in all sectors is a good development in the agricultural sector, mining and other sectors which do not kala importance, namely in the fields of marketing makeup, spray, soap and other items , this condition is the impetus for the development of the business world to support the emergence of companies that support sustainable development.
But the private sector in this regard the entrepreneurs success is determined by the precision and tenacity in managing their business for survival and for the expected profit rate. Also how to take an appropriate decision in dealing with various problems. With the development of increasingly sophisticated technology, the amount of goods produced increasingly numerous and diverse that can cause problems is the accumulation of goods on the part of producers that would require thinking how to market or in other words how the efforts in the hands of consumers.
Assessment of consumer behavior in the future could not be separated from the analysis of the state of the past, the present situation, the state of the industry changes, which then we can plan, write and determine what conditions and how that would be experienced by future employers.
To smooth the sales of the merchandise, then that should be considered is the trade body that are most appropriate where more efficient. Because the items are not necessarily the same distribution channels with other goods. If not, it can lead to bottlenecks in the distribution of merchandise from producer to consumer goods hereinafter slow to arrive and most likely did not sell, so that could hurt the company.
The marketing system can solve the problem of all the activities or business so that goods production as much as possible in distributed or moved smoothly from the manufacturer to the consumer sector through the exchange or sale of mutual benefit. The purchase and sale transactions for their kemupakatan between seller and buyer, so the buyers and sellers of interdependence in playing its role as a seller in accordance with consumer behavior.
Distribution in an effort to expedite the sale of an activity that can not be separated in the company, because even before the sale of the goods of production, then distributed in advance. Theoretically people can tend to be the distribution and sale of goods can be done together, but in practice it is often not possible because the number of requests in one place is not big enough or cause a lot of problems that need not exist, it will result in the distribution and sales not adapted to the plan that has been outlined. Based on the above authors are interested to take the title "Overview of Goods Distribution Policy Toward Increased Sales Volume At PT. Indofood Sukses Makmur Tbk. Branch Makassar".
B. Issue Highlights
Based on the above, the problems posed are as follows:
"What is wisdom distribution of goods can increase the company's sales volume",C. Research Objectives and Purpose1. The purpose of the study as follows:
1. To determine the distribution of the increase and the volume of sales of goods.2. Uses the study, as follows:
1. As input and information material to the company.
2. As a reference and library materials for further research on the same object.
LET'S LEARN AND SHARE
JOINT # Andiwani.blogspot.com
email waniandi@gmail.com
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